Apple drops to the bottom of the barrel

We pub­lished the new rank­ing of elec­tron­ics com­pa­nies envi­ron­men­tal poli­cies this morn­ing, and Apple fell to the back of the pack. Pick up in the tech press has been very swift, with Nokia crow­ing about being in first and Apple… umm… still silent.

We had some bad links in the first edi­tion of the sto­ry which linked com­pa­ny names to the rank­ing reports from Sep­tem­ber rather than the new reports released today: and you know who called to ask us to update the URLs? The PR depart­ment of one of the com­pa­nies that had advanced in the rank­ing.

When cor­po­ra­tions are get­ting on the phone to insist their kudos for going green are prop­er­ly acknowl­edged, some­thing is work­ing in the civic con­tract.

For any­body buy­ing giz­mos this xmas, let the rank­ing be your guide. Every pur­chase of a pro­duct is a vote for that pro­duct.

3 thoughts on “Apple drops to the bottom of the barrel”

  1. Please let me know if you’re look­ing for a writer for your weblog. You have some real­ly great posts and I believe I would be a good asset. If you ever want to take some of the load off, I’d absolute­ly love to write some con­tent for your blog in exchange for a link back to mine. Please send me an email if inter­est­ed. Thank you!

  2. This is ter­ri­bly dis­ap­point­ing. Any clue as to why Apple hasn’t said any­thing? I mean, they didn’t get to where they are now by being busi­ness idiots, so you’d think that they’d take advan­tage of the whole “green is in” thing, and do some­thing about the nasty stuff in their prod­ucts.

    I mean, the least they could do is respond, right?

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