I bike. Therefore, I am… not a user of google maps to navigate my native city of Amsterdam. Sure, it will plot directions just fine. But will it plot that route via the the street with the best bikepaths or know to take a shortcut through the park? No. Google Maps is for cars. …
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About
I’m Brian Fitzgerald, and I lead the campaign-winning and (multiple) webby-award-winning digital communications team at Greenpeace International. This blog is (mostly) a glimpse behind the scenes at Greenpeace and a repository for lessons learned and experiments in online activism and social media. It will also occasionally mention iPhones and bicycles. I am a digital hippy. I believe that Planet Earth is evolving a mammalian brain, and that the internet is knitting the neural cortex. We are the synaptic nerves that constitute its conscience.
More me and mine here. -
