It’s so damn rewarding to see multi-million dollar lie campaigns fail.
Spain is now the fourth European country to phase out nuclear power, prompting a fist-pumping response from one of our campaigners at the Greenpeace International office: “Nuclear Renaissance MY ASS.”
Of course, every huckster knows you gotta make your pitch to the dumb ones. The primary target for the nuke industry right now is the US, where Bush was recently called “the most nuclear-friendly president since Dwight Eisenhower.” That’s gotta be one of the profoundest comments on how up to date he is when it comes to energy policy, and just how far up their cooling towers the Nukleur Shtickmeisters have their fedoras. As long as we’re pining nostalgically for those days, why don’t we conduct a few atmospheric nuclear tests and run down to the fallout shelter for some duck and cover drills?
According to PR Watch there are some limits to how far the folks who watchdog the advertising industry will let nuclear power advocates go in claiming cleanliness:
NEI’s [Nuclear Energy Institute, the lobbying arm of the inudstry] goal is to promote nuclear power as “clean energy.” This message directly defies a 1998 ruling by the National Advertising Division (NAD) of the Council of Better Business Bureaus, which stated that the Nuclear Energy Institute should “discontinue” its “inaccurate” advertisements that claim nuclear power is clean. The NAD called on NEI to terminate its advertisements to “avoid any potential for consumer confusion and that broad, unqualified claims that nuclear energy is ‘Environmentally Clean’ or produces electricity ‘without polluting the environment’ be discontinued.” In their decision, the NAD noted that nuclear energy cannot be considered “environmentally clean” for several reasons. First, the uranium enrichment process relies heavily on electricity generated from coal-burning plants that produce “a significant amount of greenhouse gases.” And perhaps most importantly, unlike other forms of energy, nuclear power produces toxic, radioactive waste, for which no safe method of disposal has been approved.
Now, take a step back here. These are the people who watch over the advertising industry. That’s the people who let McDonald’s claim their food is healthy, who let the auto industry call an SUV “fuel efficient” and who stand idly by while thousands of products imply that they’ll turn you into a sex god, fix your hair, make you rich, turn your kids into angels, and bring meaning and a new soundtrack and better lighting of your life.
When THEY say you’re lying, oh boy, you are LYING.
Sangria por todos!!!